Arabic SEO: How to Rank Arabic Pages on Google
Arabic search has its own spelling variants, dialect words and user habits. Here is how to optimize Arabic content properly.
Cover spelling variations
Saudis type the same phrase in different ways, such as with or without hamza, or using English loanwords. Research the variants people actually search and use the most common one in your title, with others in the body.
Write for Saudi readers
Use clear Modern Standard Arabic with familiar local terms. Avoid literal translation from English; it reads unnaturally and lowers engagement, which hurts rankings over time.
Get the technical details right
Set lang="ar" and dir="rtl" on Arabic pages, use Arabic URLs or clean transliterations, and connect each Arabic page to its English twin with hreflang tags.
How Black Horse Digital can help
Looking for an SEO company in Jeddah? Black Horse Digital helps with Arabic SEO in Arabic and English, from technical fixes and keyword research to content and AI search optimization (GEO). Our clients' organic traffic has grown by more than 2,000%, as our Taqneen case study shows.
